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How to Choose a Bottle Without Overthinking It
The easiest way to approach buying whiskey is with your "why". Is this a dram for slow sipping on a Friday night, a gift for someone who already has their own opinions about whiskey, or your very first bottle, one you want to take your time with? Perhaps you want something that will hold its own in a proper Old Fashioned. Each answer points you somewhere different, without requiring you to know the difference between a Speyside and a single pot still.
Once you have a clear idea of the "why", the rest becomes easier. A gift might lean toward something well-known and well-presented. For yourself, decide whether you lean toward fruit and spice, peat smoke, or vanilla and caramel, then check the individual bottle's notes. A bottle for cocktails needs enough character to hold its own alongside ice and other ingredients. Start there, and the specific bottle tends to find itself.











